I do it in my white spandex...

I love a good ad, this one is right up there.

We're celebrating Jack the Pug's Birthday, Doggy Style!

Media Contact:

Lisa Rodriguez, Party Animals

lisa@partyanimalsatx.com

@PartyAnimalsATX on Twitter

Birthday Parties Are Going To The Dogs

Jack the Pug’s Birthday Shindig at metrodog and he’s invited everyone

Austin, Texas – Dog owners and party goers are in for a real treat on March 26th. Jack

Adkins-Stowell is celebrating his fourth birthday, doggy style.

Party Animals will be hosting the event on Saturday, March 26th, 2011 at metrodog. An all day affair with specials and a rescue group, the party itself will run from 7pm-9pm.

The Pug Rescue of Austin will be at the event, and because it is Jack’s favorite organization he’s donating a portion of the proceeds from the party to this rescue group.

There will be pup-cake and doggy gift bags provided by It’s Pawsitively Irresistible,

Peticures from Midtown Groom and Board, Jack-a-Ritas by Treaty Oak Rum and a photo booth by Monika Kelley Photography. 

“Jack’s birthday is this month and of course he wanted to have a huge birthday bash at his store with his sister Sophie,” said Alex Stowell, co-owner of metrodog and Jack’s human. “Party Animals has been so kind to work with Jack on everything he wants and more!”

About Party Animals

Party Animals is a full service pet party planning company based in Austin, TX. Experts in the pet community, they put together fantastic events that has everyone barking about for months.  For more information, visit www.partyanimalsatx.com or join the pawty on www.facebook.com/partyanimalsatx

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To request images, a fact sheet or to receive any additional information, please email bark@partyanimalsatx.com.

4 Things Holli Holliday Taught Us About PR on Glee!

First I want to say I don't have cable, so it's takes me a while to catch up on television. Yesterday, I saw the November 2010 Glee episode with Gweneth Paltrow and it inspired me to write about the correlation of Holli Holliday and Public Relations.

Here's how I break it down:

• Holli Holliday is the "cure for the common class," and she represents the Public Relations agency.
• Mr. Schuester represents the company or brand - "I'm the teacher - it's my job to know more than they do."
• Glee club represents the consumer

1. Mr. Schuester is stuck in his old songs (old ways) and when the students bring up a new, fun song he says things like "I found another Journey song we haven't done yet!" - This represents your ideas, and how your ideas may have been incredible in the beginning (the pilot episode ROCKED the Journey songs), however sometimes you need to keep an open mind to what's new and fresh. 
2. Buttering the floor - Your PR agency knows what is out there, who your competitors are and why you shine through. They take the horse blinders off and see the big picture. So while you may be slipping and sliding, and potentially falling on your bum on a buttered floor, your PR agency is gracefully sliding through. 
3. Ms. Holliday listens to her students, your PR agency will listen to you. She told Mr. Schu, "You don't know what they care about the most: themselves. They change their mood, they change their facebook status." You have to listen to your consumers - don't just make your brand about you, make it about them, and then they won't stop talking about you.
4. While the students love Mr. Schu, they also loved what Ms. Holliday brought to them - something different and innovative. In the end, Holli Holliday and Mr. Shu put their ideas together and made a big splash finale - and everyone was Singing In The Rain!

Snazzy new transformation - You to Page in 3...2...1...

I wanted to share with everyone how Party Animals went from 100 to 121 in less than a month on Facebook - and for our small niche local business, that's a good number!

There are a lot of tutorials out there on the new Facebook Fan Pages. But I wanted to share my quick "Wow - this kicks-doggy-butt" synopsis of it all and why it's the best for small businesses marketing.

And, viola! Your page is now being navigated by your business. Now, you can't interact with fans or other "human" pages, which is both a good and a bad thing. I'd hate it if every page I fanned was always commenting on my photos - creepy! But, with this snazzy little tool, you can connect with businesses that can help grow YOUR business!

This is Teeny's Friends page, they are a local non profit organization that gives toys to needy dogs in the community. I love this organization, so I interact whenever possible. This builds our relationship, adds interactions to Teeny Friend's which helps their SEO & indexing, and now all of their fans can see Party Animals exists. win-win-win-#winning! 

So there you have it, my super quick, über cool new way to maximize your Facebook Fan Page!

Our awkward first date...

...is what I feel my first post will basically be. At least I don't have to worry about you getting that "emergency call" half way through.

I want to briefly introduce myself and tell you why I hope we make it to a second date. 

I'm Lisa. I moved to Austin in late 2009 and I hope to never leave. Currently, I'm a Public Relations Associate for Snackbox PR & Design Agency, Pet Party Planner with Party Animals and Creative Director for Hydrant - Off Leash Marketing. The last two businesses being my startups. That's enough for my self-promotion.

Why do you want to see me again? Well, I'm going to try and make this interesting for you. I write a fun, pet blog - Haute Dog in the City - and now I want to write for the Humans! Let's chat about PR, social media and marketing. Let's watch some fun advertisements. Let's virtually party crash some events. Let's see what @CharlieSheen will tweet next. Let's just have fun together. 

What do you say?